Vistara | Dual Space

Case study

Vistara
‍

Service

Logo design

Role

Visual design

Transforming Spaces with Vistara: The Power of Thoughtful Design

Vistara is a custom furniture company based in Subotica, Serbia, specializing in creating stylish and functional wooden furniture, with a focus on baby cribs. The company has established a reputation for crafting timeless designs that are both beautiful and practical. With a commitment to quality and timelessness, Vistara is dedicated to providing stylish and functional furniture for homes.

WHAT WE ENCOUNTERED

Creative obstacles.

Despite Vistara's reputation for creating stylish and functional wooden furniture, their previous logo did not accurately reflect the company's commitment to quality and timelessness. The design problem was to create a new logo that would embody Vistara's brand identity and mission, accurately reflecting their focus on providing timeless designs that are both beautiful and practical.

Obstacles are not roadblocks, but rather opportunities to showcase our creativity and craftsmanship.

Our role

Our task.

As Vistara's design team, we partnered with their team to develop a new logo that represented their brand identity and aspirations. Our objective was to assist them in differentiating themselves in a crowded industry while also conveying their dedication to excellence and accountability to prospective customers.

Transform your space with handmade furniture that tells a story.

How we do it

The process is the foundation of greatness.

Through a collaborative process, our team worked with the Vistara team to create a logo that perfectly captures their brand's essence and embodies their mission to provide stylish and functional furniture for homes. Our design incorporates clean lines and a minimalist approach, with a focus on timelessness and elegance. The new logo serves as a true representation of the company's brand identity, accurately reflecting their timeless appeal in every aspect of their brand.

From IDEAS TO CONCEPTS, FROM CONCEPTS TO REALITY.

Color is the finishing touch that brings out the natural beauty of the wood and highlights the craftsmanship of each piece.

A Fusion of Elegance, Luxury, and Minimalism

For Vistara's new logo design, we aimed to create a sophisticated and elegant look by using a color palette of golden, dark turquoise, and white. The golden color symbolizes luxury and high-end quality, while the dark turquoise signifies creativity, innovation, and uniqueness. The white color was added to balance and harmonize the overall look, signifying purity and simplicity. This color combination reflects Vistara's brand values of excellence, creativity, and attention to detail, and helps to establish a memorable and distinct visual identity.

The right color can transform a space or design.

The conclusion

The Impact of a Fresh, Bold Logo Design

The Vistara logo design was an instant hit with the company's team, delivering a clear and powerful representation of the brand to customers. The bold and elegant design, featuring a luxurious golden hue, deep turquoise, and crisp white, has set Vistara apart in a fiercely competitive industry, projecting a refined and trustworthy image. Customers have responded with excitement to the new logo, recognizing Vistara's unwavering dedication to professionalism and responsibility.

The only way to do great work is to love what you do.